THINK LIKE A WOMAN
LINKS
Artikler på Branding4You.dk
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Women and the world economy
Apr 12th 2006, The Economist.com


“WHY can't a woman be more like a man?” mused Henry Higgins in “My Fair Lady”. Future generations might ask why a man can't be more like a woman. In rich countries, girls now do better at school than boys, more women are getting university degrees than men are and females are filling most new jobs. Arguably, women are now the most powerful engine of global growth.
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Women Want More- How to Capture Your Share of the World's Largest, Fastest-Growing Market The Boston Consulting Group har gennemført en undersøgelse blandt 12.000 kviner i 22 lande. Opsummering af konklusionerne fra bogen "Women want more"

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Gender, Design and Marketing: How Gender Drives our Perception of Design and Marketing
Læs artiklen "Hjemmesider er lavet til mænd" på Branding4YOU.dk

Flere kvinder i topjobs er nøglen til økonomisk vækst ifølge EU-rapport
Download rapporten GRATIS på EUbusiness.com
Læs artikel om rapporten på Branding4YOU.dk

The Women's Empowerment Principles
“The Women’s Empowerment Principles are subtitled Equality Means Business because the full participation of women benefits business, and indeed, all of us. Informed by leading businesses’ policies and practices from different sectors and around the world, the Principles offer a practical approach to advance women, and point the way to a future that is both more prosperous and more fair for everyone.” Georg Kell, Executive Director of the UN Global Compact Office
Download principperne på business.un.org
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Harvard Business Review on Women in Business

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Why women mean business: Understanding the Emergence of our next Economic Revolution
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Womenomics - Write Your Own Rules for Success!
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Unlocking the POWER of women Se det STORE filmklip om kvinder globalt på youtube.com

CARE is a leading humanitarian organization fighting global poverty. We place special focus on working alongside poor women because, equipped with the proper resources, women have the power to help whole families and entire communities escape poverty. Women are at the heart of CARE's community-based efforts to improve basic education, prevent the spread of HIV, increase access to clean water and sanitation, expand economic opportunity and protect natural resources. CARE also delivers emergency aid to survivors of war and natural disasters, and helps people rebuild their lives. www.care.org |
KONTAKT ANNE-METTE MICHAELSEN, HVIS DU VIL HØRE MERE OM, HVAD WOMENOMICS KAN BETYDE FOR DIN VIRKSOMHEDS SUCCES!
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FÅ FAT I KVINDERNE» Kvinder har et stærkt potentiale som motor for økonomisk vækst. Læs mere her
KVINDELIGT ERHVERVSSTOF »
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10 STÆRKE TIPS TIL PRESSEKONTAKT»
Branding4You har udviklet guide til pressekontakt.
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HOUSE OF WOMENOMICS»
Branding4You er medstifter af House of Womenomics - videnshus om kvinder, marked og økonomisk vækst.
POWERKVINDERNE»
Branding4You har startet Powerkvinderne - bureauet for kvinder, der vil mere.
UNIK VINDERSTRATEGI »
Womenomics viser vejen til en unik konkurrencestrategi med fokus på kvinder som målgruppe. Læs mere her
LINKS TIL ARTIKLER » På Branding4You.dk finder du artikler om womenomics og kommunikation til kvinder.
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